Pierre Zarokian

How to do Public Relations (PR) to help with Reputation Management

Reach Out to the Media Traditional publications cannot be ignored even in an age where people are increasingly getting their[…]

It is always best that you do proactive reputation management… meaning try to improve your online positive reputation and reviews[…]

By Pierre Zarokian Some companies have never been attacked by negative ad campaigns and they have never had their reputation[…]

Every negative review on Yelp translates to serious losses for your business. Especially if you’re a restaurant, or a service-oriented[…]

Search engine optimization can get complicated when you have those nagging problems that seem to affect rank, but the fundamentals[…]

I’ve worked with hundreds of clients in SEO since the late 90’s, and I always see mistakes and outdated techniques[…]

Yelp has changed its stance on soliciting reviews. They used to give out these stickers that said “Review us on[…]

Late last year Google introduced a brand new update to deal with the spread of fake news. No doubt this[…]

Article by Pierre Zarokian There is a school of thought that says companies who have a good reputation earn it[…]

The prominent way online reputation management is done is by pushing positive content higher up in the search engines so[…]